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Trademark Registration in Dubai
Trademark registration is an important aspect of protecting your brand and intellectual property in the United Arab Emirates (UAE). A trademark is a symbol, word, or phrase that is used to distinguish your goods or services from those of others. Registering a trademark can help you prevent others from using similar marks, protect your brand image, and ensure that consumers can identify your goods or services with your brand.
The registration is valid across all seven emirates, including Abu Dhabi, Dubai, Sharjah, Umm Al Quwain, Ras Al Khaimah, Al Ain, and Fujairah.
When registering a trademark in the UAE, it’s important to avoid using content that goes against public morals or religious beliefs, public symbols such as flags, symbols that look the same as the Red Cross or Red Crescent, names or titles of other people, and direct translations of already established trademarks. It’s important to note that there might be further limitations on what you can use as part of your trademark. Additionally, the trademark must be used in connection with goods or services in the UAE.
It is important to note that certain types of trademarks, such as geographical indications and collective marks, are subject to specific rules and requirements for registration in the UAE.
It is the responsibility of the trademark owner to ensure that the trademark is renewed before the expiry date. Failure to renew a trademark can result in the trademark being removed from the register, making it available for use by others.
To renew a trademark in the UAE, the trademark owner must file a renewal application with the UAE Trademark Office, along with the required renewal fees. The renewal application can be filed up to 6 months before the expiry date of the trademark.
It’s important to note that while a registered trademark is valid in the UAE, it only provides protection in the UAE (the Seven Emirate: Abu Dhabi, Dubai, Sharjah, Umm Al Quwain, Ras Al Khaimah, Al Ain, and Fujairah). If you wish to protect your trademark in other countries, you will need to register your trademark in those countries as well.
In addition to renewing a trademark, it’s important to monitor and enforce your trademark rights. If you become aware of any infringement of your trademark, you can take legal action to stop the infringement and seek damages.
Key Factors to Consider Applying before Trade Mark
Advantages of Trademark Registration in UAE
Prevent Repetition
Registering your trademark prevents asset duplication, stops counterfeits, and identifies similar products.
Improve Brand Value
Trademark registration safeguards brand assets and enhances brand perception, authenticity, and transparency, enabling brands to operate without legal restrictions. It helps consumers differentiate between genuine and fake brands, promoting satisfaction, and represents a commitment to quality goods and services.
Market Reach Worldwide
The “Registered” or ® symbol of a trademark is recognized by customers and adds to the validity and brand value of the company. Major companies like Apple, Adidas, and Nike have created a global presence by integrating their branded assets into marketing campaigns and provision of goods or services.
Brand Recognition
Legal Status
If someone misuses a brand’s trademark, the brand can file a complaint. A brand’s assets belong solely to that brand, and no other person or company is permitted to reproduce them.
Safety
A registered trademark offers several benefits, including increased security for your company and enhanced value for commercial properties. Using the ® mark or the word “Registered” demonstrates authority and builds trust while informing others of your rights. Additionally, patented assets can serve as collateral for loans, providing support for growth even during difficult times.
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Read MoreFrequently Asked Question
To ensure your mark is new, it's best to search relevant local and international trademark databases. Some of these can be accessed through subscription or attendance only. Check for similar marks that are already registered or have an application for registration.
A "TM" symbol on a logo means the trademark application has been filed, but not yet registered. An "R" symbol indicates the logo has been officially registered as a trademark.
Usually, registering your own name as a trademark is not possible. It may be an exception if your name is associated with your goods and/or services in the minds of the public.
If the right holder company is liquidated, the trademark certificate is automatically cancelled without requiring a court decision.
To create a strong trademark, it's important to use a unique identifier for your product or service. Coined trademarks are the best option since they're easy to register and less likely to be rejected by the Trademark Office. It's also important to ensure there's no phonetic similarity with any established trademark to avoid possible opposition from third parties. By being creative, you can have a brand name that's visually and phonetically unique, and obtain strong trademark protection worldwide without any complications.